“There has to be a better way” thought David, who needed another car to accommodate his growing family. The thought of shopping privately or going to a dealer, however, was so unpleasant that he’d put off the process for months. He just couldn’t stand the hassle, time-wasting, and ambiguity. Now, preparing for the arrival of his third son, he could delay no longer.

Unfortunately, buying a car wasn’t like buying a television. Since reliable information was often unavailable, David could never be sure he got a good deal on his vehicles. And, the haggling often made the process painful. Then, of course, there was the matter of selling his current car. David couldn’t stomach the thought of negotiating a trade-in price only to drive by the dealership the next week to see it offered for 25% more. If he sold it himself, he could command the car’s true worth, but he hated the idea of strangers visiting his home at all hours. In addition, he simply didn’t have the time to do it alone.

That’s when David saw the problem clearly: there should be a way for private sellers to get what their car is worth, but without the time and hassle required. At the same time, a buyer should be able to buy a vehicle, know they’re getting a good deal through a transparent process, and feel good about the experience.

With the seeds of the idea planted, David recruited two partners who were equally passionate about solving this problem: Danny, an operations and auto retail expert, and Derrick, a finance and customer service guru. As the three of them worked together, the solution became clear: WIDE Marine & Automotive – a physical used vehicle consignment service that provides the transparency and cost benefits of a private used vehicle transaction and the convenience and service benefits of a dealer.

Finally, there IS a better way.